Liz Earle Introduces Haskapa Benefits

In the video, Liz Earle chats with Dr. Evie Kemp, Haskapa co-founder, about adding a teaspoon of haskap berry powder to coffee, smoothies, yogurt, or oats for a tangy-sweet flavor and vibrant purple hue. Dr. Kemp explains haskap's origins, crimson flesh rich in anthocyanins—three to four times more than blueberries. Viewers learn practical uses like overnight oats or berry tea, making it an easy daily addition for wellness.​​

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What Are Anthocyanins?

Anthocyanins are an important key to understanding berry health. Anthocyanins are naturally occurring plant pigments that give fruit and vegetables their deep purple, blue and red colours.

How Much Anthocyanin Do You Need?

Although there is still no agreed daily intake value for anthocyanins, a recent review paper recommended that we eat 50mg anthocyanins per day for optimal benefit. Most people in northern European counties, including the UK consume much lower amounts. So, taking just one to two teaspoons of Haskap Berry Powder, each day will give you your daily anthocyanin boost.

"Haskap berries, known as ‘the berry of long life’ in traditional Ainu culture, are among the richest natural sources of anthocyanins. These polyphenols have been extensively studied for their antioxidant activity and contribution to human health. My passion is to apply rigorous research to create innovative functional foods from haskap berries—connecting traditional knowledge with modern contemporary science and letting evidence guide every step."

Dr Evie Kemp. Co-Founder, Haskapa

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Our product collection

  •  

    Haskapa Superfood Berry Powder

    An easy-to-use powder with a naturally concentrated berry profile, blending easily into yoghurt, porridge, and smoothies.

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  •  

    Haskapa Organic Superfood Berry Powder

    Organic version of our signature pure berry powder. This organic freeze-dried haskap berry powder is made with the whole berry and nothing else added.

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  • Black Haskapa container on a wooden surface with a light gray background
     

    The Haskapa Storage Jar

    Crafted from unique violet-tinted glass, this jar is more than just stylish. Its special design blocks out harmful light and moisture, keeping your berry powder fresh and protected.

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The potential health benefits of haskap (Lonicera caerulea L.): Role of
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antidiabetic properties in vitro of haskap (Lonicera caerulea L.) berries in
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infarction in young and middle-aged women. Circulation. 2013;127(2):188–96.

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