Anthocyanins: Dr Hussain on the emerging research Into brain and cognitive health
Dr Hussain discusses anthocyanins, naturally occurring compounds in purple and red fruits, and explores emerging research into their potential role in supporting cognitive function and metabolic health during his appearance on Steph’s Packed Lunch.
Dr Hussain's key insights from the video
Dr Hussain discusses a study on middle-aged, overweight individuals—the highest dementia risk group—using freeze-dried strawberrypowderdaily, which improved mood and memory recall. He emphasises how this aligns with prior research on anthocyanin-rich foods such as haskap berries and blueberries. Dr Hussain highlights Haskapa berry powder for its high anthocyanin content and he personally takes it daily in his morning shake.
Anthocyanins are a type of polyphenol that give many fruits and vegetables their red, purple and blue colours. They’re widely studied for their antioxidant properties, and are found in foods such as blueberries, blackberries, red grapes, cherries, red cabbage and haskap berries.
Haskap berry powder: top anthocyanin source
Haskap berries, pack high anthocyanin levels—up to four times more than blueberries—making haskap powder an easy, potent way to increase intake. A simple spoonful mixes into shakes for a daily boost.
Anthocyanins are the subject of ongoing research into how they may influence different processes in the body, including those linked to cognition and metabolism. Haskap berries are a naturally rich source of these compounds.
Although there is still no agreed daily intake value for anthocyanins, a recent review paper recommended that we eat 50mg anthocyanins per day. Most people in northern European countries, including the UK consume much lower amounts. So, taking just one to two teaspoons of Haskap Berry Powder, each day will give you your daily anthocyanin boost.
Our product collection
Haskapa Superfood Berry Powder
An easy-to-use powder with a naturally concentrated berry profile, blending easily into yoghurt, porridge, and smoothies.
Crafted from unique violet-tinted glass, this jar is more than just stylish. Its special design blocks out harmful light and moisture, keeping your berry powder fresh and protected.
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